6 Simple tips to enhance your Social Media Marketing
Social Media Marketing can bring huge traffic and wide reachability for any Business in today's Digital world. Many Digital Marketing Experts who can bring millions of people for their websites are also eager in adding Social Media Marketing to their marketing campaign.
Mastering in Social Media Marketing is not a huge difficult task. You need to think out of the box and have to implement some innovative tricks in your Social Media Networks like Facebook, Twitter and others.
Here we suggest 6 simple tips which will help you to improve your Social Media Marketing.
1. Post infographics
Everybody knows that infographics are worth to improve your visibility and acquire backlinks for your website.
With the view of Social Media Marketing, posting infographics will extend your reachability by getting more number of shares and reach more people when compared to textual posts and normal images.
As many people are posting images and videos to brand themselves, you will stand out from them and get more customer engagement with the infographics you posted in your social media accounts.
2. Embed sharing buttons in the images of your blog post
As image sharing sites like Pinterest and Instagram are being widely in existence, we recommend you to use them through your blog posts.
We hope that you may come across many blog posts with social sharing icons in the bottom. We recommend you to add image sharing buttons (like Pinterest) in your blog post.
Besides image sharing sites, images are well performed in Social Media Networks including Facebook and Twitter. In Facebook, around 87% of the most shared content is images.
3. Embed Tweets on Blog Posts
It is necessary for every Digital Marketer to provide features which make the visitors easy to find them.
For instance, enabling your blog readers to see your tweets in blog post will boost your engagement and give positive results. Embed your tweets in the blog posts as we have done in our Blog page as follows:
We are surprised that the impressions of our tweets have risen after embedding our tweets in the blog page of our website.
4. Use Google+ to rank posts in SERP
Some Internet Marketers do not take Google+ into account in their Social Media Marketing Strategies because Google+ possess the publicity and users in less number when compared to facebook, Twitter, Pinterest and others.
As it is the social media platform owned by Google, the Search Engine will give special attention to the contents that are present in Google+. Many Online Marketers forget this thing.
You need to strive much to rank your post top position in Search Engine Results and have to face tough competition to achieve the top position. By drafting blog post and simply share it with your targeted keywords, it results in Google giving attention to your post and it will stand top in the Google Results for your Google+ followers.
5. Schedule your Social Media Posting Activities
You need to schedule your social posts and manage your time. Frequent status updates may feel your followers irritated and waste your time. Then you will not reach your target with Social Media Marketing.
Here we suggest tools like Hoot suite, Buffer. These will support you to schedule your social media posts by scheduling the activities.
With these tools, all you want to do is to post all the social posts you want to update in social media and schedule when your posts will be published.
6. Analyze your Social Media Results
You need to analyze the impressions, engagements and others acquired by your Social media posts. The analysis empowers you to know where new customers are coming from, which of your posts get more impressions and shares and you can understand what your audience expect from you.
Similar to Google Analytics, you can view the stats of your social media activities with Facebook Insights, Twitter Analytics and so on.